OK, but what else have you got? It might be strange to say that about Disney+, which sits at 118 million subscribers after exactly two years of existence. Its family programming amounted to nearly 17 percent of total “demand share” for kids content in the U.S. during October, according to Parrot Analytics data, second only to Nickelodeon. At the same time, each live-action Marvel and Star Wars series on Disney+ became the most in-demand show globally within weeks—and in some cases days—of premiering, far outpacing competitors.
How to Fix Disney’s Sluggish Streamer: It’s All About the ‘Hamiltons’
Julia Alexander
November 15, 2021
