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PREVIEW VERSION
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Welcome back to The Varsity. As this hits your inbox, I’ll be watching UFC president and
C.E.O. Dana White receive the Meridian Global Leadership Award in my hometown, the Swamp, in advance of the league’s descent onto the White House lawn. I’ll be White’s undercard, interviewing TKO president Mark Shapiro and the PGA Tour’s Brian Rolapp onstage before he gets his award tonight.
Pod alert: Fresh from attending the Monaco Grand Prix, Axios media reporter Sara Fischer joins The Varsity this
weekend. Also, make sure to download yesterday’s episode, where LightShed’s Rich Greenfield handicapped the NFL’s media negotiations. Listen here and here.
In tonight’s issue, I bring you the latest on the cold war between Fox and the
NFL, where league officials are increasingly nonplussed over Team Rupert’s campaign to put the league’s antitrust exemption in the congressional crosshairs. As usual, Thursday’s private email is available exclusively to Inner Circle members. Upgrade here if you haven’t already. (And if you experience any trouble doing so, email Fritz@puck.news for help.)
Also mentioned in this issue: Jim Jordan, Jamie Raskin, Anna Gomez, OG Anunoby, Tom Brady, Eric Shanks, Jimmy Pitaro, Roger Bennett, Betty Glover, Zohran Mamdani, Brendan Sorsby, Ken Paxton, James
Talarico, Brett Yormark, Clay Travis, Curtis LeGeyt, Roger Goodell, John Skipper, Becca Balint, Lachlan Murdoch, Stephen A. Smith, Pat McAfee, and more.
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As the NFL continues to draw congressional heat, it’s growing increasingly tired
with Rupert Murdoch for instigating the fuss. With the league’s coveted antitrust exemption theoretically in the crosshairs, might Fox have bitten the hand that feeds it?
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A couple of years ago, I was introduced to James “JomBoy” O’Brien’s
YouTube channel after a die-hard Yankees buddy shared one of his now-famous MLB lip-reading videos in our baseball group chat. Overnight, O’Brien’s baseball content became an integral part of my daily online diet. Naturally, JomBoy also caught the eye of commissioner Rob Manfred: Last June, MLB took a stake in O’Brien’s channel, incorporating his viral videos into MLB feeds and giving the 37-year-old creator the green light to use MLB content on his channels.
As it turns
out, it’s been one of the more prudent bets that Manfred has made in his decade-long tenure atop the league. The commish, like his counterparts at the NBA, NFL, and the NHL, knows that live sports is one of the last bastions of appointment television (which is why they can hold partners over a barrel while negotiating rights deals). They’re also all acutely aware that how fans engage with sports is...
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Puck founding partner Matt Belloni takes you inside the business of Hollywood, using exclusive reporting and insight
to explain the backstories on everything from Marvel movies to the streaming wars.
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Ace media reporter Dylan Byers brings readers into the C-suite as he chronicles the biggest stories in the industry:
the future of cable news in the streaming era, the transformation of legacy publishers, the tech giants remaking the market, and all the egos involved. Also featuring a weekly dispatch from Puck’s crack streaming/media analyst, Julia Alexander.
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